The Rokter
About
The Rokter AS, founded by Mikkel Pedersen in 2019, serves as his holding company, personal brand, and blog. It also acts as the brand for multiple social media channels dedicated to advocating for the aquaculture industry. The Rokter AS focuses on sharing insights, fostering innovation, and driving positive change within the sector.
Key Achievements
2019: The Rokter AS was established, along with the founding of NOR Maritime Service AS, Probotic AS, NORMS AS, and AUAR AS. 2023: Launched The Rokter Project to enhance advocacy efforts for the seafood industry.
Strategic Focus
The Rokter AS has two primary focuses: managing Mikkel Pedersen’s investments in the aquaculture industry and using the platform to advocate for sustainable practices and technological advancements in salmon farming.
Our Mission
The mission of The Rokter AS is to advocate for the aquaculture industry through a personal brand that combines investment, thought leadership, and social media engagement. The company aims to promote sustainability and innovation in aquaculture while sharing knowledge and insights with a broader audience.
The Rokter AS is dedicated to raising awareness and fostering collaboration within the aquaculture industry. Through its social media channels, blog, and investment activities, The Rokter AS seeks to make a lasting, positive impact on the industry's growth and sustainability.
Solutions
The Rokter AS leverages its platform to address key challenges in the aquaculture industry by advocating for sustainable practices and technological innovations. Through a combination of expertise, communication, and investment, The Rokter AS works to promote a healthier and more efficient future for the industry.
